Segment
Customer data platform that routes events to hundreds of tools
Launched 179 months agosegment.com
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About Segment
Segment, now part of Twilio, collects customer data once and sends it wherever it is needed. Teams add one tracking API to their websites and apps, and Segment forwards events to analytics, marketing automation and data warehouses. Integrations reach hundreds of tools, and raw data can be queried with SQL. It cleans and unifies profiles across devices, with controls for privacy and data quality. Product and marketing teams use it to avoid wiring each new tool by hand. A free plan exists for small projects.
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