Quantcast
Programmatic advertising and real-time audience measurement
Launched 1 week agoquantcast.com
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About Quantcast
Quantcast is a digital marketing company that sells programmatic advertising and measures audiences. Its demand-side platform lets advertisers buy targeted audiences in real time, while publishers can sell theirs. The company is also known for free audience demographics measurement and real-time web analytics, which helped it grow before its ad business took over. Advertisers use the DSP to find buyers by audience instead of by placement. A free tier is listed for the measurement side.
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