
Lead capture, nurturing and sales tracking in one CRM
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LeadSquared is a paid CRM that covers the path from a new lead to a closed deal. It captures leads from forms and campaigns, nurtures them with marketing tools and tracks sales activity against each customer. Automation routes leads to reps and triggers follow-ups, and reports show where deals stall. It is used heavily in sectors with long sales cycles, such as education and financial services. Teams use it to replace spreadsheets and disconnected email tools with one record per customer.
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