HockeyStack
No-code analytics that maps every visitor touchpoint to closed revenue
Launched 55 months agohockeystack.com
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About HockeyStack
HockeyStack is a no-code analytics tool for B2B companies that want to connect marketing, sales and product activity. It records how each customer interacts with marketing, sales reps, customer success and the product, and maps those touchpoints from ad impression through to closed-won deals and upsells. It tracks visitor actions on a site with its own tracking script and connects to the B2B go-to-market stack through native integrations. The dashboard presents the data in an easy-to-read form, and custom actions can be defined. The listing gives examples of what the data can answer, such as which ad campaign to fund for a target audience or which accounts are most likely to convert. A free tier is listed.
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